Baya Annual 2025 Collection Showcase
Discover new season colour and design.
Design Foundation
The inspiration behind Baya’s Annual 2025 collection lies in our commitment to creating pieces that not only elevate the beauty of interiors but also foster a deeper connection between people and their living spaces. This collection was designed to merge the timeless with the contemporary, crafting designs that speak to both our desire for comfort and our need for meaningful, sustainable craftsmanship.
A word from the design team.
This season we wanted to produce more than just decorative objects; we aimed to offer a sensory experience that resonates with the rhythms of nature and the calming influence of art.
By using natural fibres and embracing sustainable techniques, we sought to honour both the environment and the traditions of craftsmanship, ensuring that each piece has a story and purpose beyond aesthetics.
Muted greens and earthy browns come alive through evocative hand-painted design - weaving a visual narrative of mist drifting through trees.
This Winter’s palette embraces nature’s moody, brooding tones - instilling a hushed, atmospheric quality to spaces.
The textures, patterns, and colour palette were intentionally chosen to evoke a sense of tranquillity and grounded-ness—ideal for creating spaces where one can truly unwind and reconnect.
Immersive, saturated colour
We're thrilled to unveil our latest rug collection, the Norfolk. With rich colourways and a sumptuous 27mm pile, this collection is destined to become a statement of understated luxury.
The Norfolk is a favourite of Designer Hannah Middleton, who notes a considerable effort went into perfecting the design of this deceptively simple rug.
"The focus was on both the quality of the wool and the vibrancy of the dyes used. Leaning into the trend of colour-drenching in interiors, each rug colour matches with cushions and throws from our latest and core collections”.
Texture is explored through off-set linear patterning, sumptuously deep piles and tactile surface design.
A subtle, sensory depth is added to spaces through densely woven merino throws and matte velvet cushions.
New season floor rugs
Our latest floor rug releases bring a curated blend of texture, colour, and craftsmanship to interiors. From earthy neutrals to statement tones and plush piles, we’re excited to showcase these new, contemporary classics.
New core & feature cushion releases
From hand-painted design to matte velvets and new lodge sizes, our latest collection blends sophistication with warmth and features stunning colour updates on core ranges.
Anni Floor Rug
ABSTRACT TEXTURE IN 100% WOOL
Browse the Baya catalogue
Discover interior inspiration, specifications, and expertly curated, tried-and-tested product pairings.
Crafting Baya’s Flaxmill Linens
Baya 2025 Key Pieces
Woodhill Cushion
Beckett Floor Rug
Norfolk Floor Rug in Ink
Handloomed in a dense cut-and-loop pile, the Beckett rug’s abstract design and natural tones evoke a refined sense of warmth and style.Abstract watercolour and woodland tones come together in this nature-inspired cushion.Handcrafted from pure New Zealand wool, the ink-blue colourway and sumptuous 27mm pile embody understated luxury.